For Seijsener, I realized a complex website transformation that began with a strategic challenge: structuring and presenting an extensive service offering for six different target groups and more than fifteen specialties. By designing and developing a well-thought-out information architecture for over fifty pages, I created a clear and intuitive user experience that does justice to the breadth and depth of Seijsener's expertise.

The technical implementation also included an integration between the Webflow CMS and Shopify's e-commerce platform, resulting in a powerful webshop that perfectly aligns with the main website. To keep the content current and dynamic, I developed various CMS environments for blogs, news, and projects. The end result is a user-friendly digital platform that presents Seijsener's complex service offering in a clear manner while optimizing conversion for each target group.